Overview
Job Purpose and Summary
This role will work alongside the BU Sales & Product marketing Team to give full shape to the B2C Marketing campaigns under Office and Personal Printing (OPP). The OPP Marketing Specialist will develop & initiate all BU marketing requirements in line with the business objectives.
What we give
- Defines and executes OPP marketing campaigns leading 360-degree planning & execution.
- Define KPI’s for OPP marketing actions in line with the business strategy.
- Responsible for Creative assets and creative agency management.
- Responsible for in-store executions / Retail Excellence program.
- Responsible for OPP event management.
- Responsible for PR (in liaison in CCMS) & OPP product reviews management.
- Will lead the management of localized in-country campaigns.
- Budget planning in liaison with PM and spend monitoring & management.
- Closely work with Digital Marketing team to deliver holistic campaigns and activations.
- Liaison with CCMS team for governance.
What we ask
- 4+ years of experience in a similar role.
- Superior communication in written and spoken English (Essential), French (Essential), Arabic an advantage.
- Advanced MS Office, particularly Excel and Power Point (Essential).
You will need
We need people who can achieve the exceptional by working collaboratively, who have the courage to risk new ways of doing things and the ability to see the world the way their customers see it. We’re looking for creative problem-solvers like you, someone who can ensure Canon stays ahead in an ever-changing world.
Further Information
Have we piqued your interest? We look forward to meeting you soon!