Overview

Associate Director, D2C Campaign Management – New York, 10019, United States of America 

Famehouse, a division of UMG, is the preeminent leader in D2C solutions in music, defining & delivering the industry’s best-in-class service to connect artists with their fans. Established & headquartered in Philly, Famehouse powers D2C for UMG’s labels, artists, and Bravado, along with a select roster of 3rd party clients. Our success & culture is fueled by collaboration—both within FH and with our partners. We are passionate about the impact of D2C & merchandise for artists, providing a full-service solution to grow an artist’s owned business including strategy, creative, storefront merchandising, fulfillment, customer service, technology, and more.

How we LEAD:

Merchandise and commerce are a part of the fabric of music culture. For artists, it’s a way to develop and further articulate their brand. For fans, it’s another pathway to connecting with an artist and the culture they represent.

Republic Records and Famehouse are seeking a driven individual to join our teams as Associate Director, D2C Campaign Management. This role will report into Famehouse, but will be deeply embedded into Republic’s operations and based out of the label’s New York office. Working in a cross-functional team of D2C experts, you’ll lead campaign & program management across eCommerce campaigns, ensuring all US & global teams are appropriately integrated & executing to plan.

This role will provide best-in-class service for Republic and their artists, with the primary responsibility of project managing the end-to-end eCommerce process including store planning, product launches, and coordination with internal departments and stakeholders. Candidates must be highly organized, detail-oriented, and have excellent communication & collaboration skills.

How you’ll CREATE:

  • Lead campaign & program management across eCommerce campaigns, ensuring all US & global teams are appropriately integrated & executing to plan.
    • Liaise between Republic Records, Famehouse and partner teams to execute tasks across Republic’s D2C stores. Examples include but are not limited to funneling all store execution, production, marketing and creative requests.
    • Project Manage follow-throughs and logistics for any approved and active campaigns
    • Ensure calendar & campaign plans are updated daily / as plan details change across core planning tools (planning board, product setup sheets, etc.)
    • Support the Account/Label leads to secure all necessary information—including product setup information, pricing, descriptions, context to the drop, and CRM/data acquisition requirements—as early as possible.
    • Coordinate global D2C launches, liaising between US & International teams
    • Report on D2C Launch Alerts, D2C Sales Recaps, and marketing data to all relevant parties (label, manager etc) around high-profile program activity.
    • Proactively identify ways to add value to client relationships and work with internal teams to execute against them (e.g.marketing campaign proposals, insights reporting, etc.).
  • Ensure the cross-functional team operates efficiently in tight unison, so we deliver the highest service level to the label and their artists.
    • Foster a positive, collaborative, and trusting environment of mutual respect and support across internal FH partners supporting Republic’s business
    • Ensure all central stakeholders have clear direction & details needed in order to deliver on their role responsibilities for each store / campaign
    • Report back to Republic, Famehouse, and artist teams on progress against campaign milestones & deliverables, outstanding items needed, store performance, etc.
    • Manage workflow against client SOW, as well as standard turnaround times for requests
    • Coordinate internally to ensure we are able to deliver against client needs appropriately
    • Track resourcing against client priorities, ensuring both internal and client alignment on how resources are
    • Liaise with Finance teams across eCommerce programs, including managing campaign P&Ls.
    • Ensure eCommerce program compliance with UMG and eCommerce policies.

Bring your VIBE:

  • 6+ years of relevant internship or full-time work experience, preferably in music & entertainment or eCommerce
  • Excellent communication and interpersonal skills (verbal and written)
  • Passion for music and Republic’s artist roster is a must
  • Meticulous attention to detail and follow through
  • Extremely organized with superior time management skills
  • Must be available to work nights and weekends, especially during priority releases, including regular midnight launches timed with music releases.
  • High level of responsiveness and comfort communicating with artist and partner teams via text, phone, email, chat, etc.
  • Ability to multitask and prioritize under tight schedules while maintaining production of high quality work
  • Proactive is your middle name. Excellent at providing information to team members before they even get the chance to ask you for what they need.
  • Self-accountability to follow-through with proper consistent updates to stakeholders
  • Excellent computer skills, including Microsoft Office, Excel, PowerPoint, Keynote, Zoom, Slack, and Google docs
  • Positive attitude and team player
  • Experience with Shopify preferred
  • Experience using Monday.com is a major plus
  • Strong interest in learning more about eCommerce Operations and eCommerce Marketing
  • BA degree in related field preferred

 

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